{"title":"Christmas Gifting","description":"\u003cp\u003eGive the gift of strength this festive season with our collection of curated products and exclusive bundles for Christmas gifting. \u003c\/p\u003e\n\u003cp\u003eOur Christmas Gifting range includes functional fitness equipment, strength training products, and accessories. \u003cspan data-mce-fragment=\"1\"\u003eThe ideal gift for gym lovers.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"primal-strength-nexus-primary-fitness-double-tricep-rope-attachment","title":"Primal Pro Series Double Tricep Rope (NEEDS UPDATED WITH NEW PRODUCT INFO)","description":"\u003cp\u003eThe Pro Series Double Tricep Rope is one of 7 Primal accessories and is a must have for any gym, PT studio or sports facility.\u003c\/p\u003e\n\u003cp\u003eTricep ropes are widely used for an array of tricep exercises and the Pro Series rope fits on all standard carabiner clips. It has a heavy-duty, thick, black rope with oversized rubber stoppers. 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Let PRIMAL be your partner on your fitness journey, and together, we'll help you break boundaries and achieve greatness.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":42455534403683,"sku":"PSAC0135","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/1390\/0131\/files\/PSAC0135-PerformanceSpeedRopeSteelHandle-FunctionalAccessories-HeroRender.png?v=1784813869"},{"product_id":"primal-hex-bar","title":"Hex Bar (25kg)","description":"\u003cul\u003e\n\u003cli\u003eTotal Length – 144cm\u003c\/li\u003e\n\u003cli\u003eTotal Width – 66cm\u003c\/li\u003e\n\u003cli\u003eBullhorn Length – 25cm\u003c\/li\u003e\n\u003cli\u003eDistance Between Handles – 65cm\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":42455554293859,"sku":"PSBA0067","price":159.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/1390\/0131\/files\/PSBA0067-Pro-Hex-Bar-Specialist-Bars-Hero-Render.jpg?v=1784814378"},{"product_id":"primal-pro-series-doublebell","title":"Primal Pro Series Doublebell","description":"\u003cp\u003eIntroducing the Primal Pro Series Doublebell - an innovative double-handled resistance training tool meticulously designed to maximise training variety while utilising a single implement.\u003c\/p\u003e\n\u003cp\u003eCrafted for versatility, the Doublebell range spans from 10kg to 30kg in weight, with consistent dimensions across the board. 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